THE POWER OF A VIEW: THE VIEW AS ART

Posted by Leonard Steinberg on June 20, 2011

The other day I did a showing of a rather wonderful Chelsea apartment that boasts the most extraordinary view…..the kind of view that leaves you breathless even after seeing many truly incredible views. This view located from the top of the Chelsea Stratus building at 101 West 24th Street, has to be the ultimate panorama of Manhattan, Queens, Brooklyn, New Jersey and beyond. It’s truly that good.

The prospective buyer gazed through the window and made an interesting observation. While he loved art, he said the view was like a magnificent work of art to him, constantly changing, inspiring, telling a story, invoking emotion….and he went on. I stared back out of the window and I really, really believed him. So like great art, gorgeous views often command pricing that defies basic logic or rational evaluation (certainly not the scrutiny of an appraiser). Especially if it achieves collector status. And even more so if its protected.

And rightfully so.