Posted by Leonard Steinberg on March 7th, 2012

Remember when those sleek white APPLE ear-phones were all the rage? They defined what we SHOULD be using tech-wise. Now all of a sudden BEATS and other super-large 70’s style headphones are all the rage. In this lies a big message: fashions change fast and furiously, and the reasoning can be confusing. This should be an important message to designers and developers of new buildings.

With a large concentration of new properties being developed currently, the need for strong, innovative design is tremendous. Two years ago, any big-name designer made themselves available immediately for a new project. Today, they barely return calls they are so busy. The key to great product is great design…..but if the APPLE earphones can be so easily trumped by the BEATS-style headphones, everyone had better be on red alert trend-wise. Interiors should never be so fashionable as to be so easily and quickly dated.