KARDASHIAN-STYLE PRICING

Posted by Leonard Steinberg on August 2nd, 2012

This week everyone seems to only want to talk to me about the $ 100 million listing at City Spire, the B-grade building at Columbus Circle where the penthouse is listed for an amount that as astounding as the views from its wrap terrace.

Personally, I believe this apartment to be absurdly over-priced….in fact I think its a price as believable as the Kardashian wedding…..and its getting about as much publicity. Is this the new world we live in where even the New York Times becomes party to a scenario as believable as the Hunphries-Kardashian wedding? Of course now every seller in New York is thinking the same strategy…..lets over-price for a headline! Lets price it soooooo high every Russian billionaire will think this is the prize property they MUST own. The reality is right now there is a good slew of properties that are over-priced and not selling. Nothing terribly new. Except their prices are.

Oh well. I guess we are all just one big reality TV show after all. Even in New York real estate.