FROM INSTAGRAM TO INSTA-ART?

Posted by Leonard Steinberg on February 2nd, 2014 February’s REAL DEAL reports on our INSTAGRAM event where we printed and framed 49 Instagram shots from our account ‘luxury_loft_team’ as “INSTA-ART” to stage an apartment (a New York first?): Social media meets society? http://therealdeal.com/issues_articles/social-media-becomes-the-latest-staging-tool/

100 ELEVENTH AVENUE JEAN NOUVEL PENTHOUSE CLOSES

Posted by Leonard Steinberg on April 23rd, 2012 The 4,675 sf Jean Nouvel penthouse at 100 11th Ave. staged by Aimee Scher has closed for $ 19,4m ($ 4,149/sf). That’s 1/3 the price per square foot of 15 Central Park West’s penthouse making it a relative bargain. With 4,412sf of terraces and unrivalled views: West Chelsea continues… [Read More]

BROOKLYN HEIGHTS: I WAS WRONG!

Posted by Leonard Steinberg on March 20, 2011 For years I said the upscale Manhattan crowd would never travel ALL THE WAY to Brooklyn to live in what are arguably neighborhoods as refined and desirable as the West Village, Tribeca and the Upper East Side: I was wrong. About 3 years ago, a friend of… [Read More]